Tag Archives: Social Media
Social Media Needs to Embrace the Big Picture
Gary Vaynerchuk is a savvy social media practitioner and a tremendous self-marketer but he does offer pearls of wisdom about how social media is being used or how it should be used. Case in point is his assertion during an … Continue reading
A Chat with Klout’s Joe Fernandez
Last week, Klout.com unveiled its new look and feel that should enhance it status at the leading way to get a handle on online influencers – influence, of course, being a subjective phrase. Aside from some more bells and whistles, … Continue reading
Why A Great Web Site is A Key to Social Media Success
In the two years I have been doing social media strategy, one of the most interesting themes has been the importance of having a top-notch Web site. It’s not something many companies think about when they’re getting into social media. … Continue reading
Can Small Businesses Do Social Media?
For all the talk about social media levelling the playing field for small businesses, here’s a question that doesn’t get much attention: Can small businesses effectively embrace social media? If so, how? This struck me during a recent visit to … Continue reading
Can Social Media Jump-Start Democracy?
With Canada heading into the last leg of a federal election that hasn’t excited many people, there’s a growing focus on whether social media is playing a major role. There’s definitely lots of chatter and the major political parties have … Continue reading
Foursquare: Carrots Are the Killer App
Last weekend, I went to the Old Spaghetti Factory in downtown Toronto for dinner. It’s a large family-oriented restaurant that’s been around forever. For the most part, little has changed at the Old Spaghetti Factory. The decor and menu are … Continue reading
