Tag Archives: registration

Why the Registration Email is Crucial for Startups

Attracting new users is a challenge for many startups given the competition and how fickle people can be about making digital commitments.┬áSo it’s always surprising to see so many startups drop the ball after they convince me to sign up … Continue reading

Why Signup Processes Must be Dead Simple

For startups, it’s challenging to capture the spotlight. There’s so much competition, lots of noise and a marketplace chock-a-block with consumers who are fickle, time-strapped and not really paying attention. It means if a startup is successful in actually getting … Continue reading