Tag Archives: Blogs

Building a Canadian Blog Directory?

By Mark Evans | Published: March 1, 2010
In the past few months, I’ve been working with a lot of start-ups looking to spread the word about what they’re doing. Given the continuing decline of traditional media coverage, blogs are taking a more important role. In Canada, however, it can be difficult to identify and target bloggers because there doesn’t seem to be a [...]
Posted in Blogs, Social Media | Also tagged , , | 6 Comments

A Weekly Content Recap

By Mark Evans | Published: February 13, 2010
I spend a lot of time writing and reading so figured it might be a good idea to share of the more interesting things that I’ve written and come across: My posts: - A Pragmatic Approach to Social Media, which suggests that companies should be strategic when it comes to social media. - Is There a Limit to [...]
Posted in Blogs, Social Media | Also tagged , | Leave a comment

Is Social Media Making Journalists Lazy?

By Mark Evans | Published: February 3, 2010
When I was a newspaper reporter, a key part of the job was finding and interviewing sources who could offer information, perspective, insight and, of course, some good quotes. It required legwork and the ability to build relationships and trust with people. While talking to sources is still an integral part of journalism, I’ve noticed a [...]
Posted in Media, Social Media | Also tagged , , , | 9 Comments

The Death of the Blog Comment?

By Mark Evans | Published: January 22, 2010
For all the talk about social media being about “conversations”, it has become more apparent that the blog comment landscape is becoming a lot less vibrant and interesting. At one time, comments on blogs were pretty standard – you read an interesting post, you left a comment. Today, you read an interesting post, and then do [...]
Posted in Blogs, Social Media | Also tagged , , , | 20 Comments

Best of the Holidays: Social Media Posts

By Mark Evans | Published: January 3, 2010
With the holiday season lasting a solid two weeks, there was lots of time to think, ruminate and write blog posts. Here are some of the social media-related posts that I did: - Reality Check: Blogs Haven’t Lost their Mojo - The Community Manager Emerges in 2010 - 2010: The Year of Quantity, Not Quality - 2010: The Spotlight [...]
Posted in Social Media | Also tagged , , , | Leave a comment

Reality Check: Blogs Haven’t Lost Their Mojo

By Mark Evans | Published: January 2, 2010
One of the downsides of the hype about Twitter (aka the glamor girl) is how it makes blogs look downright dowdy. It’s easy for everyone to get all hot and bothered about 140-character (or less) messages because anyone can do it fairly well. Blogs, however, require time, a nugget of an idea, some work and, [...]
Posted in Blog Services, Blogs, Social Media | Also tagged , , , , | 3 Comments
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