Although Mark Evans Tech is my personal blog, it’s not the only one that I write on a regular basis. I have a Twitter-focused blog called Twitterrati and, as Sysomos’ director of communications, I write its corporate blog. And then, there’s my “Start” column for the Globe & Mail. With so much content being written each week, I thought it might be helpful to highlight a few posts:

Mark Evans Tech
- The Harsh Truth of Social Media Tactical Economics, which looks at how social media tactics is poised to become a low-margin business as companies look at the costs of making social media happen on a regular basis.
- The Renaissance of the Web Site: Social media might be getting a lot of attention but my consulting business is more busy building new Web sites or refreshing existing sites.

Sysomos
- 10 Reasons Why Social Media Fails: A look at some the leading reasons why social media efforts fall flat.
- Five Key Ingredients for a Successful Corporate Blog

Twitterrati
- Twitter’s Ecosystem Revenue Conundrum: The challenges Twitter faces driving revenue and making sure it keeps the developer ecosystem healthy as well.

Globe & Mail “Start”
- Klout Measures Influence level on Twitter: A Q&A with Klout.com founder Joe Fernandez