Category Archives: Uncategorized
Eight Ways Not to Pitch a Blogger
It’s challenging these days to capture the attention of reporters and bloggers. Everyone is so busy, overwhelmed by the amount of content flowing their way, and inundated with pitches. So when I opened an e-mail this morning that started with … Continue reading
Can Small Businesses Do Social Media?
For all the talk about social media levelling the playing field for small businesses, here’s a question that doesn’t get much attention: Can small businesses effectively embrace social media? If so, how? This struck me during a recent visit to … Continue reading
Will Lawyers Kill the Golden (Social Media) Goose?
In theory, social media provides companies with a new ways to engage, build relationships and be transparent in real-time. It offers companies a fluid and dynamic opportunity to change how they communicate, market and sell. The ability, however, to capitalize … Continue reading
The Looming War About Data Usage
For the past 15 years, the Internet has been an amazing all-you-can eat buffet. Not only have Internet access plans offered unlimited usage but the proliferation of free online services has thrived because there have been no concerns about how … Continue reading
What About Social Media About Your Money?
We live in an age of full disclosure. Using social media, people talk about their jobs, wives/husbands, children, coffee addictions, hangovers, travels, meals at restaurants, and content they’ve read/scanned. Heck, we’re even willing to broadcast the services and products we … Continue reading
It’s an Analog World: Mind Mapping Old-Style
As my consulting business as become more busy, here’s something strange: I’ve gone old school when it comes to organizing my thoughts and ideas. It involves mind-mapping on big sheets of paper, and then scribbling notes on them until everything … Continue reading
