Category Archives: Startups
How to Make Startup PR Work
Last week, I talked about when startups should leverage public relations to reach out to reporters and bloggers (The answer: when they’re ready). Today, let’s look at what a startup needs to do to drive PR outreach. 1. Develop a … Continue reading
This Week in Canadian Startups (Feb. 24, 2013)
What is the state of the Canadian venture capital landscape? The newest edition of “This Week in Canadian Startups” kicks off with an update from Canadian Venture Capital Association, along with two commentary pieces written by Top Hat Monocole’s Andrew … Continue reading
How Hot is Toronto’s Startup Community?
There is no lack of excitement about Toronto’s emergence as one of North America’s leading startup communities. After the Startup Genome project ranked Toronto as the world’s fourth best startup ecosystem, you hear the champagne being popped. But here’s a … Continue reading
When Should Startups Pull the Trigger on PR?
Is there a right time for a startup to embrace public relations? Does outreach to reporter and bloggers hinge on an event such as a product launch, financing, key hire, partnership or milestone? In theory, it makes sense to wrap … Continue reading
This Week in Canadian Startups – Failure & Value Props
It’s not talked about much failure dominates the startup landscape. Most startups either stumble and fall, or they muddle along. The success stories are like winning lottery tickets. The latest edition of “This Week in Canadian Startups” kicks off with … Continue reading
Snapshot of a Venture Capital Deal: Method
Who: Method, a Toronto-based startup that offers a CRM for QuickBooks users. How much: $3-million from Klass Capital. The Quote: “Small business wants to be agile but are encumbered by many fragmented systems,” Our new platform will offer complete head-to-toe customization, … Continue reading
