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Category Archives: Startups

Snapshot of a VC Deal: Media Armor

Who: Media Armor, which “empowers organizations to invest in mobile display advertising with the same confidence as online” How much: $1.5-million from a group led by Geoff Judge of iNovia Capital and Ian Sigalow of Greycroft Partners. Other investors include Neu Venture Capital’s Jerry Neumann, Brian Cohen, Chairman of New York … Continue reading

I’ve Signed Up for Your Startup, Now What?

For startups, attracting someone’s attention, getting them to check out their product and, finally, having them sign up can be a long but satisfying journey. New users are celebrated because it illustrates a product has appeal, fills a need and, … Continue reading

The Week in Startup Land (Edition #3)

Welcome to edition #3 of my weekly look at what’s happening within the Canadian startup landscape, as well as interesting blog posts about startups. I’ve got blog re-design in the works so considering turning this into a weekly newsletter. If … Continue reading

Inside a Startup Pivot: Shopcastr

If you’re looking for the definition of a pivot, you probably couldn’t find a better example than Shopcastr. (Note: Shopcastr is a client). The original idea was Hipsell, which had huge ambitions to change the online classifieds marketplace by letting … Continue reading

Warning: Watch Out for Startup Roadkill

When it comes to startups, I’m a glass half-full person. To me, every startup has the potential to be successful, although it does depend on a combination of their ability to execute, some luck, and being in the right place … Continue reading

The Week in Startup Land (Edition #2)

After kicking off my weekly look at the Canadian startup landscape last week, here’s edition #2. It features highlights of the Canadian landscape, as well as some other interesting startup-related information and content. Leave a comment if there’s something interesting … Continue reading