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Category Archives: Startups

This Week in Canadian Startups (Nov. 24, 2012)

Nothing like a $12-million venture capital deal to put a little sizzle into the Canadian startup landscape as Toronto-bassed Chango secured growth capital to drive harder into the fast-growing ad-tech marketplace. Chango was lead story in the latest edition of … Continue reading

As Revenue Grows by 600%, Chango Raises $12-Million

As the ad-tech market rumbles forward, Toronto-based Chango has raised $12-million from its existing investors to drive growth, highlighted by plans to double its workforce and open offices in Chicago, Detroit and London. Chris Sukornyk,  Chango’s founder and CEO, said the … Continue reading

Is Your Website a Marketing Machine?

In the last post, I talked about the importance of having a kickass Website, and the key ingredients to make it happen. Today, I want to focus on why the Websites of startups and small businesses need to perform like well-oiled … Continue reading

This Week in Canadian Startups (Nov. 17)

Another week, another chock-a-block week of Canadian startup activity – captured in the latest edition of “This Week in Canadian Startups”. This week’s newsletter features Mark MacLeod (aka Startup CFO) on how startups can position themselves for an exit, a … Continue reading

Your Website Sucks So Fix It…Now

It never ceases to amaze me how so many companies have bad Websites. I’m talking about Websites that are dog-ugly, a hassle to navigate and lack strong calls to action. And topping the list are Websites that don’t make it … Continue reading

The 10 Steps to a Startup Marketing Strategy

For any startup or fast-growing business that wants to start telling its story, a marketing strategy provides an important roadmap, as well as clear guidelines on what needs to be done. So, what are the steps that need to be … Continue reading