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Category Archives: Startups

Five Ingredients to Create Kick-Ass Websites

In working with a client recently to re-launch their Web site, I have been reminded about the challenges in making sure the right things happen to make the final product as good and effective as possible. There are many variables … Continue reading

Marketing the Move to Paid from Free

If there’s a major theme that will emerge in 2013, it will be the need for startups to focus on generating revenue as opposed to just having a lot of users. It’s Business 101 but we live in a world … Continue reading

This Week in Canadian Startups (Jan. 6, 2013)

It was a good year for Canadian startups with a flurry of acquisitions (e.g. GoInstant’s acquisition by Salesforce.com) and an improvement in venture capital. But was it a phenomenal year as suggested by CBC.com? It really depends on how you … Continue reading

A Startup Marketing Checklist for ’13

For those of you who believe in New Year’s resolutions, there’s no better time for startups to have a strong grasp of their marketing goals for 2013. Here are five tips for making sure you have the right approach to … Continue reading

Blogging in 2012: Less = More

Looking back, it seems hard to believe but I used to blog six or seven days a week. As a former reporter, it was pretty easy to generate posts, but sometimes it felt like a chore as opposed to a joy. … Continue reading

This Week in Canadian Startups (Dec. 24, 2012)

It’s difficult to believe this is the second-last newsletter until 2013! This week’s edition includes Derek Ting’s op-ed piece in VentureBeat on the three reasons why Canadian startup entrepreneurs should stay north of the border, my list of the 108 … Continue reading