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.mark, anyone?

June 26th, 2008 | 4 Comments | Posted in Main Page

As much as the ongoing Yahoo-Microsoft soap opera and Microsoft’s apparent acquisition of Powerset are dominating the headlines, a particularly fascinating development is ICANN’s decision to radically liberalize the “top-level” domain structure.

Since the Web emerged as a mainstream vehicle, there’s been a lot of back and forth about who controls the domain landscape, and which domain would rule the roost. While .com became the must-have domain, demand for alternatives has been more than evident given the interest alternative domains such as in .tv and it - the domestic domains of Tuvulu and Italy respectively.

Now, there will be no lack of domains. There could be generic domains such as .football or .work or .fun; corporate domains such as .microsoft or .google; regional domains such as .asia or .sudamerica; or even vanity domains - .techcrunch or .arrington, anyone?

Who knows, maybe there will be a .mark domain. Then, I could register www.mark.mark.
:)

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Sorry, the Mouse is Not Dead

June 26th, 2008 | 5 Comments | Posted in Main Page

Mxair-1
A few weeks ago, my mouse died so I purchased a new, wireless one made by Logitech.

In browsing through the different models, which range from $10 to $100, it struck me that the mouse is the under-appreciated workhorse of the personal computing industry. It’s an essential piece of equipment that gets little or no glory.

I’ve been meaning to write an Ode to the Mouse post but just didn’t get the time until reading this link-baiting post this morning by Mike Eigan who proclaims that “The Mouse is Dead”.

With all due respect, you’re wrong Mike. Despite all the hype about touch-screen and brain-reading devices, the mouse is very much alive in well - a view that Geek News Central also advocates.

This explains why more than 500 million of them are sold every year by companies such as Logitech, which had sales of $622-million of “pointing devices” (aka mice) in 2007. For what it’s worth, Logitech has a plant in China capable of churning of 200 million mice a year.

Eiger’s suggestion is just another example of why the mouse is the Rodney Dangerfield of computing because it gets no respect.

Most people use a mouse all day long yet it’s not seen as a sexy or glamorous product. In fact, it’s one of the most important pieces of computing technology, and something that people should spend more rather than less money on.

Erik Charlton, Logitech director of product marketing for performance and gaming mice, the mouse continues to evolve as computer users look for high-quality products at a time when it is playing a bigger role in how digital content is consumed.

Among Logitech’s more innovative products is the MX-Air, which can be used as a traditional mouse but also works by making gestures in the air - sort of like the Wii.

Charlton bullishly describes the MX-Air as a “paradigm change”. I’m not sure about that but it is a major step forward for anyone tired of being stuck to the mouse pad.

A particularly interesting comment made by Charlton is that a good mouse melts into the background if it’s comfortable and reliable. This might explain why the mouse is unloved even if it’s well-used.

Check out the history of the mouse and its inventor, Douglas Engelbart, who developed the mouse in 1967. Despite his creation, the mouse didn’t really catch on for another decade when Apple started to use them.

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Trying to Get the Genie Back in the Bottle

June 24th, 2008 | 8 Comments | Posted in Advertising/Marketing, Main Page

J.C. Penney is learning the hard way that once something is released on the Web, it’s nearly impossible to get it back.

A fake ad features two teenagers (a boy and a girl) timing themselves on how quickly they can get dressed. The subtle message is they are preparing themselves to do “the nasty” in the basement of the girl’s house while her mother reads upstairs.

J.C. Penney is a PR lather because the ad is based on its tag line “Every Day Matters”. As a result, it wants its ad agency, Saatchi & Saatchi, to “remove it from the Web”.

Ha!

Given how quickly content can be distributed, reformatted, etc., getting a video pulled from the Web is like trying to put the genie back in the bottle.

You can understand why J.C. Penney wants to avoid a PR nightmare but the more it screams and shouts at Saatchi to eliminate all signs of the ad, the more attention the ad will get, which is what J.C. Penney is trying to apparently avoid.

Gawker is suggesting J.C. Penney might launched a lawsuit against the ad’s creators, which would likely generate even more PR.

For those of you who want to see the ad:

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Out With the Old; In With the New!

June 15th, 2008 | 2 Comments | Posted in Main Page

Ryan Spoon’s post on how he’s being tempted to cast aside his tried-and-trusted Blackberry for a new iPhone (an exercise many Blackberry users will go soon through) got me thinking how shiny and new easily captures the imagination and dollars of consumers.

Even when products are services are perfectly fine, consumers are drawn like bees to honey when something newer, more sparkly, bigger, sexier is available.

From an economics perspective, this is what keeps capitalism going. If everyone was content to keep what they had until it no longer worked, rampant consumerism would be non-existent and economic growth would be less exciting.

As well, companies would struggle for higher sales given quality isn’t always seen as a good thing - think about how Maytag struggled with the fact its appliances used to last forever.

In the consumer electronics industry, more products are disposable as costs decline and innovation continues to happen. The large-screen DLP television you purchased a few years ago now looks downright dowdy compared with the sleek LCD models that have dropped so much in price, not buying one is a crime.

In the buy now, buy often world in which we live, the question is whether quality counts as much anymore? Are consumers interested in quality as opposed to getting something new at a low price?

I would argue the answer is a resounding “no” because most consumers aren’t willing to pay for quality even if these products are better and last longer.

Why pay more for something when you can get the same kind of product for less, and if it doesn’t last or gets quickly antiquated, you just buy another one?

Sure, this kind of behaviour makes the world go round but it doesn’t mean it’s the right approach.

For some other thoughts on consumer behaviour, check out this review of Rob Walker’s new book, Buying In.

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Is Digital Productivity Dead?

June 14th, 2008 | 8 Comments | Posted in Main Page

Productive
Here’s the dirty little secret about knowledge workers: the amount of time they spend at work but not working is a lot higher than anyone wants to admit.

In between answering phone calls, checking e-mail, social networking, blogging, Twitter, e-commerce, Google-ing, watching videos and reading the news, many people spend hours being unproductive in terms of actually producing work for their employee.

According to a new study by consulting firm Basex, the average U.S. worker spends as much as 28% of their day doing non-work stuff, which works out to $650-billion of lost productivity a year.

At face value, 28% is a staggering number. It works out to more than two hours of the work day - and likely doesn’t include going out for lunch. But is today’s knowledge worker unproductive or do knowledge workers operate differently?

My sense is most knowledge workers are productive; it’s just a different kind of productive. Rather than bearing down for hours and hours, many knowledge workers do short bursts of ultra-productive activity before taking a digital break. At the end of the day, they do what needs to be done.

For example, Chris Sacca, who used to head up special initiatives with Google, conceded at a conference recently he only really works one to two hours a day - but those one to two hours are extremely intense and productive.

The other side of the productivity coin for many knowledge workers is work doesn’t all happen between 9 a.m. and 5 p.m. In fact, the line between work and non-work has blurred. if you’re checking e-mail or doing work-related research at 7 a.m. or 10 p.m. or putting in an hour or two of work on the weekend, how does that fit into the productivity equation?

While there’s always room to be more productive and many companies are seeking ways to keep their employees focused, knowledge workers are productive but taking an unconventional approach.

For more, BusinessWeek has an article on the Basex study, while the New York Times has a story on how some tech companies (Intel, Google, Microsoft and IBM) are working together to make their employees more productive by launching tools such as e-mail filters to deal with digital overload.

According to the NYT, a Google software engineer recently introduced E-Mail Addict, an experimental feature for the company’s e-mail service that lets people cut themselves off from their in-boxes for 15 minutes.

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Some Geek Goodness

May 29th, 2008 | 1 Comment | Posted in Main Page

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Here’s a shout out to the Little Geeks Foundation, philanthropic organization that collects, refurbishes and re-distributes donated free home computers (and Internet access) to underprivileged children in Toronto

For those of wondering whether to buy a new MacBook or MacBook Pro or whether Vista is worth the investment, Little Geeks provides some healthy and much-need perspective.

On June 12, Little Geeks will be holding an event where it will be giving refurbished computers - complete with XP and Office - to 100 families.

Here are the details:

St Andrew’s United Church, 117 Bloor Street E., Toronto
3 p.m. to 7 p.m.

If you have a child who needs computer or want to learn more about what Little Geeks is doing, visit the Little Geeks Web site.

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The Disposable Economy Has to Change

May 11th, 2008 | 10 Comments | Posted in Main Page

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I few weeks ago, I saw two films at the Hot Docs festival that, for whatever, reason hit home.

One was the excellent Manufactured Landscapes, which looks at the industrial revolution happening in China, as well as “recycling” efforts in China and Bangladesh. The other was Garbage: The Revolution Starts at Home, in which a middle-class Toronto family saves their garbage for three months to really see how much waste they generate.

What really resonated with me was how much stuff we consume and subsequently turf. We live in a consumer-driven society where lower prices make products easily and quickly disposable; products that used to be things you bought every five years. Case in point, what ever happened to the Maytag repair man?

The consumer electronics industry is perhaps the worst offender. When you’re buying $29 DVD players or even $400 computers, throwing them out after a year or two has become fairly common. If something goes wrong with them, there’s no sense repairing them when the replacement cost is not that much higher.

It’s a terrific environment for people who want and/or like new things but terrible for the environment. Sooner rather than later, consumers need to start realizing that there is a cost associated with buying cheap products with a short shelf life. Think about what all the consumer electronics you’ve purchased over the past five years would look like if you threw them into a pile on your front lawn.

Of course, most people never think about it after the garbage truck has taken away the broken DVD player, or your chemical-laced computer is being manually disassembled in rural China.

What we need is a return to quality based on the idea that products should last longer. We need products that can be upgraded rather than tossed aside when something new with more features captures our fancy. Computers, for example, should be a snap to upgrade. If you need more RAM, open your computer case and quickly insert more RAM. If you want to add more features to your one-year-old iPod just buy a download from Apple as opposed to buying a new one.

Of course, consumers are obsessed with buying new products, and manufacturers are driven by selling more stuff. This paradigm isn’t going to change any time soon but people have to start thinking about the total cost of living in a disposable, here-today-gone-tomorrow world.

Note: Another inspiration for this post is a 12-year-old Procter Silex coffee maker that has no frills other than the ability to brew coffee. In an ideal world, I would trade it for a new $40 coffee maker with an auto-timer but it works and makes pretty good coffee so why get rid of it.

Update: Great Green Gadgets has an interesting post looking at the search for the “perfect green computer”. It cites an Irish company called iameco, which is making environmentally-friendly computers and components. iameco’s logo is above left. As well, check this cool video: The Story of Stuff.

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The Weekly Wrap

April 26th, 2008 | 4 Comments | Posted in Main Page

A weekly wrap of the week that was on MET:

Highlights:

- The week started with an unveiling of sorts as my brother, Sean, and I talked about how we had been writing and trying to attract an audience to another blog, Four Reasons Why. Truth be told, it difficult to gain a following on the blogosphere unless you’re producing great content, you’re focused on a particular niche, and/or you’re lucky enough to catch the wind in your sails.

- The mesh meetup was a great success with more than 100 people coming out on a Monday night to socialize. It just goes to show again that as much as tech people love to e-mail, IM, Twitter, etc., there’s a huge appetite to get together in person. meshU starting to gain momentum as more people recognize the strong line-up of speakers.

- My friend and co-mesh gang member, Stuart MacDonald, launched his new online cruising start-up, Tripharbour.com. mesh@sea only a matter of time!

- Is the iPhone finally coming to Canada? The Toronto Star reports Rogers could be coming out in May/June as part of a campaign focusing on touch screen phones. Truth be told, I’ll believe it when I see it given it’s been a year since the iPhone was launched. Canada is a digital peasant!

Most popular posts:

- Who’s Going to Say the “P” Word, looking at how aggregation services such as Friendfeed are really social networking portals. Yes, portals are back.

- Talking to Disqus: A Q&A with Disqus co-founder Daniel Ha

- Communications 101: How to Communicate Better: A post written in April 2007 that for some strange reason keeps attracting traffic, probably because it’s the number one result on Google if you search for “how to communicate”. I got to figure out a way to monetize this baby! Hello, Skype?

New Theme

- As a Canadian, I really liked the red and white theme done by Headset Options but it was time for a change. The new theme is called “Statement” by Jai Nischal Verma (aka BlogohBlog), a Wordpress blogger and really good designer. Next WP project: giving the header some sizzle.

Mystery of the week

- a sudden 20% drop in Feedburner subscribers after steady growth over the past three months. Maybe many people are doing some RSS spring cleaning!

Here, Beta, Beta

- Betas in the “must check out pile”: Evernote, Fav.or,it, Presdo, Toluu. Betas checked out but given a quick pass: The Filter (not intuitive, couldn’t see the benefits), Alert Thingy (bad interface, not user-friendly, the hype is killing it).

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The Weekly Wrap

April 19th, 2008 | 3 Comments | Posted in Main Page

Back from the dead: a weekly wrap of the week that was on MET:

Most Popular Posts:

Who’s Louis Gray: a Q&A with tech blogger Louis Gray, who’s literally everywhere these days while becoming a fixture on Techmeme.

Mister, Can You Spare $200K: A riff on Paul Graham’s argument that the sweet spot for tech investors is $200,000 deals because you can put money into companies that are more than just an idea but yet to have a lot of momentum.

Shyftr’s Lessons for Bloggers: If blog content is being distributed in a growing number of places, what should bloggers do to keep their blogs as destinations as opposed to just content sources.

New Wordpress Plugins

- Contact Form ][: a solid, easy-to-install contact form created by Chip Cuccio.

- Similar Posts: Automatically creates a link of related posts. A bit tricky to install because it requires adding a few lines of code to index.php but well worth the effort.

New RSS subscriptions

- She Geeks: Corvida, a 20-year-old graphics student, knows her stuff.

- BlogPerfume: I’m a sucker for a good Wordpress resource site.

- Alexander van Elsas, who offers some great perspective amid the noise of “the conversation”.

- WinExtra: Insightful, sharp, funny…and Steve Hodson’s Canadian.

Highlights

- Getting back on the Techmeme Leaderboard: #95 (with a bullet!)

- Being named one of Canada’s top-10 tech bloggers by ITWorldCanada.

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Time to Get Serious About Recycling

April 1st, 2008 | 3 Comments | Posted in Main Page

Recycling
In the increasingly recycling-obsessed city where I live (Toronto), we’re being forced (aka blackmailed) to diligently separate our trash into three piles: one for recycling (newspapers, glass, plastic containers, etc.), one for composting (food, diapers, coffee grounds) and one for everything else.

It’s time-consuming, takes some effort and can often be messy but the vast majority of people go with the flow because it’s seen as the right thing to do.

Amid this recycling frenzy, it’s amazing and troubling to see how many consumer electronics products (computers, printers, televisions, monitors, cell phones) are thrown into the garbage. As prices decline for many products, their life spans get shorter and shorter. Last year’s cool cell phone is suddenly passe so what happens when you buy a new one: throw the old one in the garbage with little or no thought about the consequences. The same goes for computers, monitors, iPods, etc.

It’s like the environment/green movement isn’t taking root in the land of consumer electronics - and sadly many consumers are not chomping at the bit to demand recycling given they’re more concerned about in with the new and out with the old.

Consider these facts: According to Statistics Canada, more than 275,000 tonnes of consumer electronics go into Canadian landfills every year, while the U.S scraps about 400 million consumer electronics products a year.

This attitude and behavior has to change, and it must change soon. With taking care of the environment becoming more important, landfill sites for garbage becoming more scarce, and recycling the right thing to do, consumer electronic makers need to start getting aggressively green otherwise governments will start thinking green for them.

Somehow, programs need to be created so significantly more consumer electronics are recycled as opposed to thrown out. Maybe it’s the creation of more recycling depot or maybe it’s the launch of brown boxes for curb-side collection of consumers electronics to complement the blue boxes nearly every community is aggressively rolling out.

In Ontario, it’s interesting to see the provincial government start to publicly consider about levying a recycling fee on everything from cell phones to televisions. If enacted, these fees would generate $62-million and see 650 depots open across the province. While some claim it’s just another tax, it’s really just a logical step in the right direction.

If enough stuff is collected, it would generate enough demand for more recycling plants to be built, which strikes me as a much better way to deal with mountains of consumer electronics than shipping it overseas to small towns in China.

More: PC Magazine put together a list of 48 clean tips and facts, which makes for an interesting read. If you want an interesting insight into the consumption cycle, check out this video called the Story of Stuff.

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