Author Archives: Mark Evans
Startups: Easy to Launch, Hard to be Successful
What if you create an e-commerce service that is beautiful but no one buys anything? It was a scenario highlighted by the Toronto Star in a story about Wondereur, which launched an iPad magazine that features photos of art, as … Continue reading
Accel.io Aims to Help Startups Excel
Seven months after launching StartupPlays to provide step-by-step “recipes” for entrepreneurs to run their businesses, Mercury Grove has unveiled a new low-cost marketplace called Accel.io that will let people create customized online guides featuring best practices to everything from hiring … Continue reading
Five Signs a Startup is Ready for Marketing
To many startups, marketing is a “necessary evil”. It is something they embrace after recognizing the time has come to tell their story to a wider audience, or do a better job of putting the spotlight on what they are … Continue reading
This Week in Canadian Startups
Just an FYI that “This Week in Canadian Startups” has become a weekly newsletter rather than a blog post. Here’s where you can subscribe to receive a summary of Canadian start-up news, as well as interesting blog posts and articles … Continue reading
Five Digital Resolutions for 2012
I’m not a huge proponent of New Year’s resolutions but figured they offer a good opportunity to create a public list of digital goals for 2012. 1. Adopt a smarter and more productive approach to social media, which will hopefully … Continue reading
Encouraging Signs for Canada’s Startup Ecosystem
As a huge proponent and supporter of Canada’s technology and startup communities, I’m always looking for encouraging developments. This week, there has been two positive announcements: MaRS unveiling MaRS Common, a new workspace for startups, and Extreme Venture Partner pulling … Continue reading
