In addition to writing this blog, I write a twice-a-week online column for the Globe & Mail’s “Start” section about entrepreneurs and start-ups. With the growing number of interesting start-ups, I’ve been writing profiles on a growing number of companies.
This week, the column is about Pressly, which has created a technology that lets publishers offer their content on a tablet browser with the same “swipe and read” features as an app. Pressly has resonated with publishers because it means they don’t have to make a large investment in creating a stand-alone app and, as important, it opens up new advertising opportunities.
Among the highlights of the interview with Pressly co-founder Jeff Brenner is there’s growing line-up of customers, including The Economist Group and NBC Universal, and the Toronto-based company will be actively looking for venture capital early next year to take the business to the next level.
You can read the entire column here.