Monthly Archives: August 2010
Idea Paint’s Approach to Social Media
There’s so much talk about social media and the tools that can be used, it’s refreshing to see how a company actually leverages social media to drive awareness and sales. Here’s a video that I discovered in which Marcus Wilson, … Continue reading
Is the High-Tech IPO Really Back?
The high-tech IPO is a mysterious beast. It’s attractive, seductive and irresistible. But it’s also fickle, temperamental and not always well-behaved. Still, investors have a difficult time resisting the high-tech IPO even when the fundamentals aren’t solid or even exist. … Continue reading
Why Social Media is Still a Corporate No-Go
I wrote this post for the Sysomos blog earlier this week but wanted to share it with MET readers. For those of us in the social media, digital marketing or online service worlds, social media is pretty much a no-brainer. … Continue reading
Five Questions With: Take My Mac
Earlier this week, I came across a new and cool service called Take My Mac, which purchase Apple hardware (iPhones, MacBooks, iPads, etc.). As someone with a lot hardware sitting in my office (and an environmentalist), it struck me as … Continue reading
The Monetization of Twitter
Twitter has been a mystery wrapped inside an enigma when it comes to turning the corner from cool project to revenue. Until recently, the company’s founders seemed content to focus on user growth rather than creating a business model that … Continue reading
I Love the iPhone But….
Over the past couple of years, I have slowly, but surely, become part of the MacNation – armed with a MacBook, MacBook Pro and iPhone3. And while the iPhone is terrific, I have come down with a bad case of … Continue reading
