Monthly Archives: February 2010
Should We Care about Privacy?
For whatever reason, privacy has become an increasingly dominant theme for me recently. And judging by the number of newspaper articles, radio shows, blog posts and presentations about privacy, there are lots of other people thinking about it has well. … Continue reading
Some Lessons in E-Advocacy
As social media has become more popular, it has been enthusiastically embraced by non-profits and community groups looking to make their voices and position heard. In many respects, social media has leveled the playing field by giving people a powerful … Continue reading
The Dark Side of Social Media and Privacy
At PodCamp Toronto yesterday, one of the intriguing sessions was Brad Buset’s presentation about privacy, and how there needs to be more awareness of how much information we’re disclosing via social networks. It’s an issue that has been lost in … Continue reading
How Much Social Media Should Be Monitored?
For good reasons, social media monitoring and measurement is all the rage as companies look to get information and intelligence about all the conversations taking place. To offer comprehensive coverage, companies such as Sysomos (a client) monitoring blogs, Twitter, Facebook, … Continue reading
Can A Social Media Agency Be Relevant?
At the meshmarketing conference last October, one of the panels was how social media was tearing down the silos between advertising, public relations and digital agencies. Instead of operating in their own realms with little overlap, these different agencies are … Continue reading
Why and How Do Videos Go Viral?
Earlier this week, I did an interview with the CBC in Thunder Bay about a video by a local rap singer that had gone viral with more than 150,000 views. For a small city such as Thunder Bay, this was … Continue reading
