Twitter is sexy and Facebook now has more than 300 million registered users. But what about blogging? Blogging isn’t sexy anymore and it is being assailed as a passing fancy, especially by the mainstream media.
The truth, however, is the blogosphere is doing just fine: the number of blogs, blog posts and people reading blogs continues to grow. Meanwhile, the mainstream media continues to launch blogs as part of its mad scramble to embrace the social Web.
What became obvious during BlogWorld Expo is that blogging is the solid citizen of the social Web, while Twitter and Facebook are the wild children. Another reality is that Twitter and Facebook are, in many cases, complementary tools used by bloggers rather than tools that replace blogging.
Before anyone writes off blogs, think again.
More: Here’s an audio clip from social media maven Robert Scoble on whether blogging during tech conferences such as BlogWorld Expo is dead.
One Comment
Couldn't agree with you more Mark. Blogging – the internet's journalistic equivalent of "running with a story" – whether it be a first person account of an event, related to an area of subject matter expertise or perspective or a random story about your cat – is indeed alive and well. What I have found is that those that have jumped to the "wild children" (or elsewhere) have actually increased the "signal to noise" ratio of of the overall blogosphere.
Those bloggers that persist and stay the course – I contend that they are also using "blogs" as a complimentary tool. It's what we do in the analog world that really counts. The digital world just serves as an amplifier.
Those that have no 'analog world value'…well, they just amplify…noise I guess. My .02c