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Seth Godin on Social Networking

Here’s an interesting video of Seth Godin talking at a recent conference about social networking, “fake networking” and the value of “real relationships”.

It’s an interesting observation, particularly given how many people have been trying to build out their LinkedIn and Facebook networks during the current economic slowdown.

As much as these digital networks can be useful and build relationships in some respect, they are different beasts than personal (real-life) relationships where the real value lies.


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  • http://www.martinveronneau.com Martin

    This piece of advice from Seth is absolutely true. I make real fun of those who are doing everything they can to have the biggest amount of friends or followers. That is not the point… From time to time, you should be able to have an interaction with almost each and everyone on your "friends" list on Facebook, wich is, unfortunately, not the case for many of us.
    Thanks Mark for sharing this video !