Comments on: Yes, It’s Time for a Chief Social Media Officer

By: New job titles for social media & online listening « Attentio Blog

New job titles for social media & online listening « Attentio Blog — Wed, 01 Sep 2010 10:06:10 +0000

[...] (140,000 “Google” mentions) This title is not often used but some companies feel social media is so important they need a strategic response with a senior person either reporting to CEO or CMO. They will have [...]

By: Social Media Executive - Un rol emergente en las empresas

Social Media Executive - Un rol emergente en las empresas — Fri, 30 Jul 2010 20:00:14 +0000

[...] conversaciones que debaten el punto y el foco del rol: narrativa 1 (Enrique Dans), narrativa 2 (Mark Evans), narrativa 3 (Bloomberg BusinessWeek) y una excelentepresentación que permite [...]

By: The New CIO – An Introduction | Eric D. Brown - Technology, Strategy, People & Projects

Tue, 14 Jul 2009 02:21:43 +0000

[...] Yes, It’s Time for a Chief Social Media Officer (markevanstech.com) [...]

By: Philippe Borremans

Philippe Borremans — Sun, 03 May 2009 19:33:41 +0000

I have just been appointed as probably the first Belgian CSMO and these are the job characteristics:

1) the function reports straight tot the CEO.
2) the responsibility covers all use of social media, for internal and external collaboration and communications.
3) the functions is cross business unit and cross company
4) I do not "sit" within the communications, nor the marketing, nor the IT department.

With regards to skills – it is not because someone Tweets, or blogs are is on Facebook that you have the needed skills to manage social media projects… Most of the time these have much more to do with change management than being "fluent in the latest tools"…

Of course, we'll see how he function works out but I am very eager to start and would love to share my experiences with other CSMOs out there…

PS: I am an ex-IBMer and have been involved with social media there as well…IBM is a different world than 99% of the companies out there… My former employer has an advance of about 5 years of the rest of us.

By: Jim Courtney

Jim Courtney — Fri, 17 Apr 2009 12:10:48 +0000

And one of the first to be appointed to such a role is Dan York as Voxeo's Director of Conversations.

By: Yes, It’s Time for a Chief Social Media Officer « M is for Media

Yes, It’s Time for a Chief Social Media Officer « M is for Media — Fri, 17 Apr 2009 11:31:11 +0000

[...] Original post by Mark Evans [...]