Comments on: Can Enterprise Social Networks Gain Traction?

By: Jennifer

Jennifer — Sun, 25 Jan 2009 23:41:44 +0000

Strong value props can be written for corporate social networking tools especially for enterprises with those with globally dispersed workforces.

These Canadian companies have great enterprise social networking solutions!

cfactor – Saskatoon
Ramius – Ottawa
Igloo – Waterloo
BrainPark – Guelph
Open Text – Waterloo

By: HARIHARAKUMAR

HARIHARAKUMAR — Thu, 22 Jan 2009 21:20:27 +0000

I am not able to subscribe to your blog via FeedDemon, i dont know why, plz help me

By: 10 Twitter Links that mattered to me « Direct Marketing Observations

10 Twitter Links that mattered to me « Direct Marketing Observations — Thu, 22 Jan 2009 14:53:10 +0000

[...] Can Enterprise Social Networks Gain Traction? My point being, perhaps we really need to define or look at what traction is. [...]

By: Marc

Marc — Thu, 22 Jan 2009 14:10:33 +0000

Might be time to define just what exactly Traction is..

By: Chris Schmitt

Chris Schmitt — Tue, 20 Jan 2009 20:59:15 +0000

I have to agree with you. Corporations – even high tech firms – are a long way from adopting social network tools. There’s a lot of mistrust and the technology is not well understood. But it is growing.

With regard to cost, there actually is a significant cost to deploy social network tools. Corporate IT likes to control things so that typically means they want to study it and secure it. Given that the benefits are relatively intangible, it’s hard to get the justification to go ahead. Then there’s training and support. But it will come.

It think the big push will come from the new younger workforce, especially when they start to take over managerial roles, and teleworkers who need better collaboration and networking tools that office workers.