Comments on: The End of Trade Shows? http://www.markevanstech.com/2008/12/17/the-end-of-trade-shows/ Thoughts on Startups, Entrepreneurs and the Web Thu, 09 Feb 2012 17:25:18 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: The Demise Of The Trade Show? - Undercurrents http://www.markevanstech.com/2008/12/17/the-end-of-trade-shows/comment-page-1/#comment-152237 The Demise Of The Trade Show? - Undercurrents Fri, 19 Dec 2008 20:05:41 +0000 http://www.markevanstech.com/?p=4362#comment-152237 [...] in 2009 at the big shows.  I am not alone either - The Pervasive Datacenter, Discrete Cosine and Mark Evans all had a similar reaction to Steve Jobs’ announcement.  In fact, I can’t seem to [...] [...] in 2009 at the big shows.  I am not alone either – The Pervasive Datacenter, Discrete Cosine and Mark Evans all had a similar reaction to Steve Jobs’ announcement.  In fact, I can’t seem to [...]

]]> By: E Guy http://www.markevanstech.com/2008/12/17/the-end-of-trade-shows/comment-page-1/#comment-151011 E Guy Wed, 17 Dec 2008 23:15:18 +0000 http://www.markevanstech.com/?p=4362#comment-151011 The demise of trade shows has been predicted for a long time. They will never go away. Online tools are fine but they do not replace the impact of human interaction...a key element in business. Trade shows increase and decrease with the state of the economy. As to Comdex, it's demise was not an indication of trade show viability. The ending of Comdex was more a reflection of one institution's failure not the failure of the industry. One knows that paying $1M+ for a 3 day show would never survive in the long term. The demise of trade shows has been predicted for a long time. They will never go away. Online tools are fine but they do not replace the impact of human interaction…a key element in business. Trade shows increase and decrease with the state of the economy.

As to Comdex, it’s demise was not an indication of trade show viability. The ending of Comdex was more a reflection of one institution’s failure not the failure of the industry. One knows that paying $1M+ for a 3 day show would never survive in the long term.

]]> By: Parker http://www.markevanstech.com/2008/12/17/the-end-of-trade-shows/comment-page-1/#comment-150822 Parker Wed, 17 Dec 2008 15:56:38 +0000 http://www.markevanstech.com/?p=4362#comment-150822 I think there will still be a need for people to gather socially, and that trade shows won't totally disappear. However, they will probably become smaller and will probably incorporate more virtual events. Similarly, I think that professional organizations like CPRS and IABC are getting ready to bite the dust. The function they used to serve (organizing people, planning events, networking with industry colleagues) can done so much more easily and cheaply with online tools. Just look at the success that the city's meet ups (like Third Tuesday) have had versus similar events put on by professional groups. I think there will still be a need for people to gather socially, and that trade shows won’t totally disappear. However, they will probably become smaller and will probably incorporate more virtual events.

Similarly, I think that professional organizations like CPRS and IABC are getting ready to bite the dust. The function they used to serve (organizing people, planning events, networking with industry colleagues) can done so much more easily and cheaply with online tools.

Just look at the success that the city’s meet ups (like Third Tuesday) have had versus similar events put on by professional groups.

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