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Rocketboom Alive and Well
By Mark Evans | August 5, 2008
Ever since Amanda Congdon’s controversial and dramatic departure from Rocketboom two years ago, it seems like the video news site has disappeared from the spotlight.
Perhaps it has to do with the fact Rocketboom and videoblogs are no longer shiny and new. Or maybe Rocketboom simply lost its “je ne sais quoi” after Congdon and Rocketboom co-founder Andrew Baron went through a very public and nasty he-said-she-said break up.
In any event, Rocketboom is still rumbling along. In fact, TechCrunch is reporting that it has entered into a distribution and ad sales deal with Sony Pictures “in return for a seven-figure guarantee plus a share of revenues”.
Given Rocketboom’s lost luster and the growing competitiveness of the videoblog market, I’d say Baron did a pretty good job snagging the Sony deal.
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