Comments on: Free Gas for Tech Purchases? http://www.markevanstech.com/2008/07/07/free-gas-for-tech-purchases/ Insight and Analysis from North of the Border Fri, 05 Dec 2008 11:02:14 +0000 http://wordpress.org/?v=2.6.1 By: Azu http://www.markevanstech.com/2008/07/07/free-gas-for-tech-purchases/#comment-77340 Azu Fri, 11 Jul 2008 19:44:08 +0000 http://www.markevanstech.com/?p=3578#comment-77340 I agree with jon. This whole thing is absolutely stupid. If I want to buy gas I'll buy gas. If I want to buy a TV I'll buy a TV. Why would somebody rather have a card worth 100$ of gas instead of just having 100$ that that can do that AND MORE? I agree with jon.

This whole thing is absolutely stupid.

If I want to buy gas I’ll buy gas.

If I want to buy a TV I’ll buy a TV.

Why would somebody rather have a card worth 100$ of gas instead of just having 100$ that that can do that AND MORE?

]]> By: jon burg http://www.markevanstech.com/2008/07/07/free-gas-for-tech-purchases/#comment-76468 jon burg Mon, 07 Jul 2008 11:58:27 +0000 http://www.markevanstech.com/?p=3578#comment-76468 This would make absolute sense from a pure market play. $100 in gas feels more meaningful than $100 rebate. However, I worry that there is a disconnect between certain items and the gas station. My cell phone shouldn't come with a gas card, it should just be cheaper ($100 off). My GPS unit probably should come with a gas card. The other consideration we need to make, it is consumer will pony up for heftier prices in exchange for gas cards. I would rather purchase a $100 phone (really $180 with an $80 rebate) than a $180 phone with an $80 gas card. This would make absolute sense from a pure market play. $100 in gas feels more meaningful than $100 rebate.

However, I worry that there is a disconnect between certain items and the gas station. My cell phone shouldn’t come with a gas card, it should just be cheaper ($100 off). My GPS unit probably should come with a gas card.

The other consideration we need to make, it is consumer will pony up for heftier prices in exchange for gas cards. I would rather purchase a $100 phone (really $180 with an $80 rebate) than a $180 phone with an $80 gas card.

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