DEMO, Alright Already
DEMO has barely started but the incessant coverage of every single development has already become aggravating - and there’s still another day to go.
It’s like the blogosphere feels compels to cover this conference the same way that reporters are covering the Super Bowl, which coincidently happens just 260 miles away this Sunday in Phoenix.
Don’t get me wrong, DEMO is a pretty impressive event and an even more impressive business but the coverage is heavily reactionary - e.g. “Oh my god, isn’t this service/product super-duper cool” - as opposed to offering some insight into what need the service/product is actually trying to meet, the competitive landscape, etc.
And let’s be honest, how many absolutely new stories are coming out of DEMO anyway? Sure, there’s some news (e.g. Standout Jobs announcing a $2-million financing) but most of the companies presenting have already been noticed and covered.
There, rant over. I feel much better.
Update: If you really need a DEMO fix, check out AppScout, which is rating the companies doing presentations.
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