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	<title>Comments on: Who Are the Ad Clickers?</title>
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	<link>http://www.markevanstech.com/2007/12/03/who-are-the-ad-clickers/</link>
	<description>Insight and Analysis from North of the Border</description>
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		<title>By: Idea: Embedding RSS comments in a content RSS feed &#171; Always New Mistakes</title>
		<link>http://www.markevanstech.com/2007/12/03/who-are-the-ad-clickers/comment-page-1/#comment-27250</link>
		<dc:creator>Idea: Embedding RSS comments in a content RSS feed &#171; Always New Mistakes</dc:creator>
		<pubDate>Thu, 13 Dec 2007 15:05:59 +0000</pubDate>
		<guid isPermaLink="false">http://markevanstech.com/2007/12/03/who-are-the-ad-clickers/#comment-27250</guid>
		<description>[...] blog, comments, Dave Winer, fav.or.it, feed, OPML, outline, rss &#8212; alexbarrera @ 4:05 pm   Mark Evans had a nice question on his blog some time ago and while commenting it I got an idea. One of the [...]</description>
		<content:encoded><![CDATA[<p>[...] blog, comments, Dave Winer, fav.or.it, feed, OPML, outline, rss &#8212; alexbarrera @ 4:05 pm   Mark Evans had a nice question on his blog some time ago and while commenting it I got an idea. One of the [...]</p>
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		<title>By: Mark Kaufmann</title>
		<link>http://www.markevanstech.com/2007/12/03/who-are-the-ad-clickers/comment-page-1/#comment-24675</link>
		<dc:creator>Mark Kaufmann</dc:creator>
		<pubDate>Wed, 05 Dec 2007 05:37:14 +0000</pubDate>
		<guid isPermaLink="false">http://markevanstech.com/2007/12/03/who-are-the-ad-clickers/#comment-24675</guid>
		<description>I would consider myself a savvy internet user who has placed many adwords ads on my sites. I often click on ppc ads if they look promising. If I&#039;m searching for something, very often the ppc ads are more relevant than a lot of the junk &quot;directory&quot; sites that turn up in the organic results. And I&#039;m not some granny in the midwest...</description>
		<content:encoded><![CDATA[<p>I would consider myself a savvy internet user who has placed many adwords ads on my sites. I often click on ppc ads if they look promising. If I&#8217;m searching for something, very often the ppc ads are more relevant than a lot of the junk &#8220;directory&#8221; sites that turn up in the organic results. And I&#8217;m not some granny in the midwest&#8230;</p>
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		<title>By: Aidan Henry</title>
		<link>http://www.markevanstech.com/2007/12/03/who-are-the-ad-clickers/comment-page-1/#comment-24449</link>
		<dc:creator>Aidan Henry</dc:creator>
		<pubDate>Tue, 04 Dec 2007 10:41:53 +0000</pubDate>
		<guid isPermaLink="false">http://markevanstech.com/2007/12/03/who-are-the-ad-clickers/#comment-24449</guid>
		<description>Hey Mark,

I&#039;d like to consider ourselves savvy Internet users :) For that reason, we ignore these ads. I would wager that &#039;less savvy&#039; users often mistake these ads as genuine results in the search results and elsewhere, and therefore click on them. This is just a guess, but it may explain at least a portion of the clicks...

Cheers,
Aidan
www.MappingTheWeb.com</description>
		<content:encoded><![CDATA[<p>Hey Mark,</p>
<p>I&#8217;d like to consider ourselves savvy Internet users <img src='http://www.markevanstech.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  For that reason, we ignore these ads. I would wager that &#8216;less savvy&#8217; users often mistake these ads as genuine results in the search results and elsewhere, and therefore click on them. This is just a guess, but it may explain at least a portion of the clicks&#8230;</p>
<p>Cheers,<br />
Aidan<br />
<a href="http://www.MappingTheWeb.com" rel="nofollow">http://www.MappingTheWeb.com</a></p>
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		<title>By: Tim</title>
		<link>http://www.markevanstech.com/2007/12/03/who-are-the-ad-clickers/comment-page-1/#comment-24321</link>
		<dc:creator>Tim</dc:creator>
		<pubDate>Mon, 03 Dec 2007 21:35:45 +0000</pubDate>
		<guid isPermaLink="false">http://markevanstech.com/2007/12/03/who-are-the-ad-clickers/#comment-24321</guid>
		<description>A very timely topic, Mark. I have also wondered about who clicked my ads (but not complained, of course). Clearly it was a topic of concern to Google as well. As I wrote on my blog, they disabled my account as a &quot;financial risk&quot; without any explanation last week. I wonder if it is part of a broader effort to respond to advertiser concerns?</description>
		<content:encoded><![CDATA[<p>A very timely topic, Mark. I have also wondered about who clicked my ads (but not complained, of course). Clearly it was a topic of concern to Google as well. As I wrote on my blog, they disabled my account as a &#8220;financial risk&#8221; without any explanation last week. I wonder if it is part of a broader effort to respond to advertiser concerns?</p>
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		<title>By: My 2 cents - or so - on the question of who is clicking on ads at newmediaMike</title>
		<link>http://www.markevanstech.com/2007/12/03/who-are-the-ad-clickers/comment-page-1/#comment-24233</link>
		<dc:creator>My 2 cents - or so - on the question of who is clicking on ads at newmediaMike</dc:creator>
		<pubDate>Mon, 03 Dec 2007 15:50:23 +0000</pubDate>
		<guid isPermaLink="false">http://markevanstech.com/2007/12/03/who-are-the-ad-clickers/#comment-24233</guid>
		<description>[...] of my favourite Canadian new media bloggers; Matthew Ingram and Mark Evans both wrote about a recent report out of the US as to who is clicking on [...]</description>
		<content:encoded><![CDATA[<p>[...] of my favourite Canadian new media bloggers; Matthew Ingram and Mark Evans both wrote about a recent report out of the US as to who is clicking on [...]</p>
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		<title>By: Chris Clarke</title>
		<link>http://www.markevanstech.com/2007/12/03/who-are-the-ad-clickers/comment-page-1/#comment-24220</link>
		<dc:creator>Chris Clarke</dc:creator>
		<pubDate>Mon, 03 Dec 2007 14:26:33 +0000</pubDate>
		<guid isPermaLink="false">http://markevanstech.com/2007/12/03/who-are-the-ad-clickers/#comment-24220</guid>
		<description>&quot;It turns out the heavy clickers are mostly older women living in the Midwest U.S. Their biggest interest is sweepstakes.&quot;

That&#039;s the greatest thing ever. If I were an elderly woman living in the Midwest U.S. reading your blog, I&#039;d probably say otherwise.</description>
		<content:encoded><![CDATA[<p>&#8220;It turns out the heavy clickers are mostly older women living in the Midwest U.S. Their biggest interest is sweepstakes.&#8221;</p>
<p>That&#8217;s the greatest thing ever. If I were an elderly woman living in the Midwest U.S. reading your blog, I&#8217;d probably say otherwise.</p>
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