Comments on: Is Apple Missing Its Windows of Opportunity? http://www.markevanstech.com/2007/09/16/is-apple-missing-its-windows-of-opportunity/ A Canadian Take on the Web Fri, 08 Aug 2008 19:30:49 +0000 http://wordpress.org/?v=2.6 By: Peter Childs http://www.markevanstech.com/2007/09/16/is-apple-missing-its-windows-of-opportunity/#comment-6896 Peter Childs Tue, 18 Sep 2007 02:09:02 +0000 http://markevanstech.com/2007/09/16/is-apple-missing-its-windows-of-opportunity/#comment-6896 It's a franchise isses - that extends beyond the hardware. If apple wants to win they've got to make it easy to replicate all the software you've invested in a Mac environment That stats with an office suite (of which their are many (but the key thing is to ensuse thay what ever they choose includes file conversions for MS Offices enivatible new formats when they are under threat) It probably also means a sharper pencil - beacuse while the packaging is very nice - it's often easy for buyers to match the specs at a considerable discount. What Apple has going for it is a usebase that are fashion leaders - and listening to them - and a fantastic marketing and design department have done really well for them. It’s a franchise isses - that extends beyond the hardware.

If apple wants to win they’ve got to make it easy to replicate all the software you’ve invested in a Mac environment

That stats with an office suite (of which their are many (but the key thing is to ensuse thay what ever they choose includes file conversions for MS Offices enivatible new formats when they are under threat)

It probably also means a sharper pencil - beacuse while the packaging is very nice - it’s often easy for buyers to match the specs at a considerable discount.

What Apple has going for it is a usebase that are fashion leaders - and listening to them - and a fantastic marketing and design department have done really well for them.

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