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$400M for a Domain Name!!!

June 22, 2007 BY Mark Evans

In 1999, when Business.com was purchased $7.5-million, it was a shocking development. Imagine paying that much money for a URL. Well, the owners – Jake Winebaum and Sky Dayton – have put the domain name on the auction block, and they’re expecting to get $300-million to $400-million for it. Unreal! The list of potential buyers includes Dow Jones and the New York Times.

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  • http://www.cameronolthuis.com Cameron Olthuis

    Well… they put the business on the auction block, so there’s a little more to the 300-400 mil then a domain name.

  • http://www.mappingtheweb.com Aidan Henry

    Mark,

    This isn’t the same deal. Business.com, as we now know it, is an actual business with a revenue model. The site earned approximately $15 million in profits last year (according to TechCrunch).

    In other words, you’re not paying $300-400 million for just the domain name; whereas, the $7.5 million paid in 1999 was basically only paid for the property. These are two different situations.

    Cheers,
    Aidan
    http://www.MappingTheWeb.com