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How Long Can Facebook Stay Cool?
OnlineSpin has some nice insight into the Facebook phenomena, and how it’s been able to grow so fast, so quickly recently. Not that I’m willing to stand in the way of the Facebook locomotive as it comes rumbling down the track but I wonder whether there’s any risk of Facebook losing its cool cache?
I mean, it’s one thing for university students to embrace social network, and quite another for bleeding and leading-edge Web users to enthusiastically jump on the bandwagon but what happens when your mother decides to join the party. It’s like when you were in high school and you were having a rockin’ party in your basement until your parents came back from watching a movie and decided to turn some of the lights back on. End of party, right? Another analogy is the cool club that, for whatever reason, manages to capture the imagination of people to the point where they’re willing to stand in line for an hour to get in. Suddenly, the club down the street becomes hot and the cool club becomes a ghost town. (This is a phenomena explored by Malcolm Gladwell’s Tipping Point)
Of course, I’m not suggesting Facebook will become the next Friendster given Facebook is attracting 100,000 new users a day and 40 billion page views a month. But I think a lot of people are asking why Facebook has become so darn popular and when/if its growth will start to subside. (Mind you, a lot of people are also asking why Facebook founder Mark Zuckerberg hasn’t accepted a mind-boggling takeover offer yet.)
In Canada, one of the big questions is why Canadians have been so enthusiastic about Facebook. Apparently, there are more than three million Canadians are Facebook users, including nearly 700,000 in Toronto, which makes it the most Facebook-friendly city in North America on a per capita basis.
More: Paul Kedrosky wonders when Facebook will file for an IPO given it’s apparently now generating more than $100-million a year in revenue. He suggests the company will file for an IPO by August. Now, that’s a feeding frenzy I’d like to see.
Technorati Tags: Facebook, Toronto