Comments on: Mark Cuban Rocks

By: rich hecker

rich hecker — Sat, 02 Jun 2007 23:37:58 +0000

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By: AGORACOM

AGORACOM — Sat, 30 Sep 2006 09:03:28 +0000

Hi, Mark. Been away for a while launching the new sites…but you know where I stand on this issue. YT is a non-starter in its current form. They need a busines model that doesn't put the entire enterprise at risk, which is exactly what they have now.
I've often wondered why YT doesn't create a B2B revenue stream by charging businesses anywhere from $9.99 to $99.99/month to host their videos. For example, I was at a recent conference for publicly traded small-cap resource companies. I'd love to take quick video clip interviews of CEO's on the floor and make them available to investors around the world as a way to promote my brand - and would gladly pay $50/month to have YT host and serve them. Perhaps, as a paying customer, I get my own customized corner within YT that I can use to promote my brand.
I suspect there would be thousands of companies that would do the same. YT generates a steady revenue stream at a substantially lower cost b/c you can bet my interview with Don Bubar of Avalon Ventures isn't going to be streamed anywhere near the latest clip from the Daily Show.
YT has the technology, the platform and the brand. Now they just need to build a real business model around it that doesn't depend on “borrowing” other people's content.
Until then, Mark Cuban is right.
Best,
George

By: JPWP

JPWP — Sat, 30 Sep 2006 01:10:41 +0000

He has a good argument about the murky legal waters YouTube treads in but perhaps Mark Cuban is negative on the company because he is now, in effect, a major media mogul himself. He's a significant shareholder in Lions Gate Entertainment, 2929 Entertainment [which financed "Enron: Smartest Guys in the Room", the George Clooney directed "Good Night and Good Luck" and many other films] and a significant portion of his wealth is directed toward these kinds of content creation industries as well as distribution companies [HDNet]… so as he morphs from “Maverick” to “Mainstream” of course he'd say that about YouTube.

By: Anonymous

Anonymous — Fri, 29 Sep 2006 16:44:12 +0000

You are absolutely right. While many people wave the flag of intellectual property rights to appear righteous, the secret is that they want their cut of the money. If you are making money (be it advertising or whatever), very few people actually care how their content is used. When there is money to be made, everyone wins.
I believe the net is going in the direction that we will be able to get anything, but always at a price. Share an idea, make a buck.