What a week for Google: the launch of the quickly-dissed Google Page Creator, rumours of a new voice-mail serivce and new e-commerce features
on Google Base. Come on, Google, let's stop fooling around. If you're
truly serious about making a splash in the Web-based applications
world, it's time to unveil the Google browser. With more being done
online, the browser has become the most important tool for a
growing number of Web users. It's the new “OS” for Web 2.0 so it is
puzzling why Google has embraced Mozilla and unleashed a few hundred
PhDs on the GBrowser. Sure, Google supports Firefox
with a few dedicated employees and a financial relationship that gives
Mozilla millions of dollars of revenue but it's peanuts for Google. By
launching a GBrowser could would have a centerpiece to feature and
promote its growing portfolio of services – imagine a toolbar featuring
tabs for Blogger, Picasa, Froogle, desktop, blog and regular search,
GMail, Google Base, Google Pages, News and Google Earth. Consider this
to be the ultimate Web Suite – a one-stop destination for doing pretty
much anything you want to do online (it would be even more interesting
with the launch of an online Office suite). The puzzling part is why
Google has jumped into the browser market yet. If Flock
can try to develop the Web 2.0 browser with a couple million dollars of
VC and a few employees, Google should be working on the IE-killer
rather than launching disappointing, slow-to-market services that offer
little in the way of innovation and seem to be abandoned as soon as
they unveiled.
Mark,
You're certainly down on Google these days! But really; ignoring their recent missteps (or I would suggest, lack of follow-thru), do you really think it would be a good idea for them to introduce their own browser? Does the world really need another browser?!
Isn't it wise for them to support an open source project like Firefox, and position themselves as a key influencer instead. Afterall, you don't have to be the 100% owner of a company to ensentially set the direction etc. for it. I believe that Mozilla has done a lot of the right things, and has developed a very valuable open source project with Firefox. More and more companies, like Songbird, are developing (extensible) applications on Firefox, and creating a strong ecosystem for other companies – even powerhouses like Google – to leverage.
Now, if you are suggesting that Google create their own Firefox distribution, incorporating their various Web services (and hopefully providing more ongoing investment in those services), then I couldn't agree more with you. Together, this could create a powerful computing platform for both consumers and enterprises. Additionally, this could help secure them as the MicroSoft of the Web2.0 age.
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