inbox

Shaw's Cable Telephony Jumpin'

Surprise of the VoIP world – at least in Canada – has to be Shaw Communications having 90,000 subscribers. Last we heard, the Calgary-based company's $55 a month cable telephony service had 20,000 subs. Could it be that Shaw is offering discounts for cable telephony within its bundles? More intriguing is Shaw's new push into Vancouver's local telephone market – a.k.a. Telus' backyard. How long do you think it will take before Telus cranks up its IP-TV service in Alberta? In typical Canadian fashion, do not expect an all-out price war between Telus and Shaw in the voice and/or TV markets. Why not? All of Canada's carriers and cablecos have completely embraced the disciplined growth approach, which requires them to chant each morning “I will not discount prices, I will focus on ARPU” until all thoughts of a price war have disappeared.
Update: Cogeco Cable posted its first-quarter results today, including an under-whelming 6,907 cable telephony subs. Jon Arnold has a good post on why Shaw has done so well.
This entry was posted in Main Page, VOIP Services, Competition. Bookmark the permalink.
  • Sean

    Could it be that Shaw is offering discounts for cable telephony within its bundles?
    Yes… You get $5 off for every service you have with them. I have Internet and analogue cable, so my digital voice is $45/mo.
    Sean