Yak Launches New VOIP Service
November 16th, 2005 Posted in Uncategorized, VOIP Services, Competition, Wireless/Research in Motion
After much speculation, Yak rolled out its Skype-like yakForFree service that lets users make - and receive - free unlimited voice and video calls to other people using the software. The servicealso features premium features that let users make calls to and from
the PSTN - think of SkypeIn and SkypeOut. Yak also has a
$19.99 a month Vonage-like service with all the regular bells and
whistles. yakForFree is being launched more than a year after Yak first
entered the VOIP market. This service, however, only attracted 2,000
subscribers - prompting Yak to re-load. Charles Zwebner,
Yak's CEO, said the company spent the past year looking at the VOIP
market to figure out where and how it could make money. “We're going
back into VOIP with a business case - not just to get into VOIP because
we want to get into VOIP but with a solid business case,” he said.
November 17th, 2005 at 9:35 am
Are you meaning that Yak have decide to try a new business model because the Vonage-like service model they had since the past year had generated only 2,000 subscribers?
November 17th, 2005 at 11:17 am
sure looks like that's the strategy given the first one didn't work too well.