Wireless Porn is Hot
Personally, I don’t get it – or use it, for that matter – but wireless pornography is expected to be a “hot” market over the next five years. Strategy Analytics now expects spending on pornography will rise to $5-billion by 2010 from $400 million in 2004. This is an upgrade from an earlier forecast of $1-billion as the research firm said adult entertainment businesses are activity developing services to meet consumer demand. Analyst Nitesh Patel said wireless porn will account for 5% of total spending on mobile content service within five years.
Let’s be honest, no one should be surprised by the pornography business. While I want to reiterate my innocence when it comes to the subject, the pornography industry has consistently been on the bleeding edge for using new technology. Its track record includes VCRs, e-commerce, CDs and the Web. It would be a big mistake to under-estimate how much consumers spend on pornography and how they are willing to get it.
March 18th, 2005 at 2:17 am
Mark, you are right on the money, so to speak. The debt that Internet users and marketers alike owe to Net porn is tremendous. The innovations, the pushing technology. Where would we be without it. I recorded a short podcast on this a little while back. Your readers might find it interesting as it relates to this article.